How Would You Describe Yourself?

Headlines are supposed to grab your attention…but, the cover of Parade on Sunday, March 21, captured my eye, but not exactly in the way this newspaper insert would have imagined.

The cover featured a story on Miley Cyrus, truly the new top teen celebrity, but it wasn’t the profile that got my attention, but its headline that made me chuckle. The editors of Parade gave it this title “I Know Who I Am Now.”

Which begged the question – do we ever really know who we are at any age?

For me, at age 10, I wanted be a cartoonist.  At 17, I wanted to be a sportscaster.  At 21, a TV news writer.  And now today, I am transitioning from a life in publicity to social media.

But I love this question and I’m posing it to you like I do with my clients — Do you know who you are?  And if so, is that brand projected online through all your syndicated products?  This is my favorite subject – my passion – personal branding. I enjoy working with people to help them define their uniqueness and authenticity and then have them project it through their online personae.

As we mature through our life our brand will change as our interests and passions do.  Therefore, our brands are always fluid and ebb and flow as we do.   I like to give my clients the same freedom to mirror themselves as they are currently are today.   Next year, your personal brand may change to support a new cause. Also it does take a time to find your brand.  It doesn’t come overnight.

Finding your brand is one of the best practices you will ever do and by knowing it – it will make you more profitable in business and assist in increasing your followers and community members.

I’ll be offering some advice to help you define “who you are” in later posts, but  until then, I want to you to be keep changing and taking on new challenges.  For that’s what life is about…it’s a wonderful journey with zig-zagging roads.

All My Best,
Cindy