With Dubac, I hope comes a breath of fresh air in ideas and none too soon. The Lifetime viewers are on life-support at the moment and with added competition coming from OWN next year–they should “energize” their brand as soon as possible. And I believe she has the chops to do it. Her scorecard proves that she can invigorate oldish brands as she re-invented the stodgy History Channel. So, if I was a betting woman, I’d put money down that she will turn this network around. [...]
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 I've spent my entire professional life as a television network publicity and corporate communications executive at such places as Fox, GSN and Lifetime TV. I get a rush dealing with live broadcasts, tight deadlines and press conferences. I think I enjoy my job so much because I love working with the press. In addition to all that, I enjoy being an industry blogger and a social media expert and leading my own consulting firm in Los Angeles.        
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