To be successful, one does need to be inspired. I know that’s true for me. Inspiration and encouragement are my medicine of choice, that along with my faith.  One person whom I regularly mention is Marketing Visionary Seth Godin.  Seth is visiting my county today, Orange County, which is rare. He normally sticks to the East Coast which is his homeland. But, thanks to Social Media Guru’s like Bryan Elliott and his amazing LinkedOC group, Seth is speaking to a roomful of others who dare to conduct their lives and business differently than the norm. The norm is not good enough for us-we want to achieve more.

Seth Godin Shares His Thoughts to Help Others Make A Difference


I, unfortunately, will be missing Mr. Godin this time.  However, I wanted to welcome him to Southern California nonetheless and let him know that his voice is important and matters on the left coast. I wish we could have welcomed him with sunny skies, but his words will be uplifting enough despite the predicted rain.

If you haven’t subscribed to his daily newsletter, it’s a must for EVERYONE. Do it right now by clicking here.  And if you feel like you’ve missed out on something, you can follow another website that features Seth’s inspiring words at www.sethsaid.com


Yes, Seth is someone you need to pay attention to for a number of reasons. And besides my Pastors and mom…I listen and learn from him daily.  What sort of things do I learn? Here are few of my takeaways.

  • Work is art.  You are always creating.
  • Think differently and create. Don’t put yourself in a box.
  • You don’t need more time, you just need to decide.
  • Cheaper is the last refuge of the marketer unable to tell a better story.
  • Selling to people who actually want to hear from us is more effective than interrupting strangers who don’t.
  • Focus on outcomes not fanfare.
  • New Media has become a synonym for “No Budget.”

Why I like him so much is that he inspires me to be the best person I can be.  I like hanging around folks like that, don’t you?

Please share your thoughts about Seth Godin. I’d love to hear them.

And Mr. Godin, this post is my way of welcoming you to Orange County and shaking your hand.

Thank you for coming and for inspiring me.

A Linchpin in Training,
Cindy Ronzoni






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