Conan and Jay need to forget about their pride and do the make the best decision for their audiences.

For those of you following the soap opera that NBC has become…Jay Leno and Conan O’Brien are caught in situations that neither of them would have never thought possible.  From the outside, it does appear that they are part of a dysfunctional network system caused by miss-management, bad deals and promises.

By no means do I think that Conan nor Jay are victims nor should be pitied in their situations. The two of them are set for life financially no matter the outcome.  But, this situation that has arisen involves PRIDE and that sometimes is hard to swallow.

If I was either of their publicists the advice I would give them would be the same. Forget about your ego and the best decision to be made is what is best for their audience. Yes, in this day and age, you are only as good as to the size of your following.  Any missteps causing a reduction of fans are costly.

So if Conan and Jay can put aside their differences and their egos for a moment, the best decision for both of them is to stay on NBC.  They need to keep serving their audience base and not disappoint them by jumping ship.  Their audiences know them as NBC personalities and know where and when to find them.  Any changes in that area will only signal trouble for them regarding their broadcast futures.

Yes, it’s pretty crummy how NBC is treating them – flip flopping their schedule and lives like they have…but Jay and Conan must remember why they are successful – it’s because of their loyal fans which keep tuning in.   If they do anything to disrupt that, then I foresee their careers to be short-lived for  no one can not survive in today’s economy with low numbers.

Like social media, the community finds you – you don’t find it.  They join you as a follower or friend because they want to and they have the power to ignore or decline your invitations for friendship.  Once you have a “community” then you are responsible to deliver on the goods you promised them.  You don’t want to upset them for there is power in numbers.  That’s why the first calls that Jay and Conan receive everyday are from the NBC research department on how they’re performing. The number of followers is VERY IMPORTANT.

For forget about what promises were made or feeling like this isn’t fair.  Jay and Conan be thrilled that you both still have jobs and that people still tune in to see you weeknights. Do what’s best for your fans and if you, what comes around goes around – you’ll be rewarded beyond measure.

So swallow that pride.  Admit defeat. And expect opportunities as a result.