Social media is the wild frontier, however, being involved in it doesn’t mean that the rules of libel and slander do not apply. They do so be careful what you post about others, even on Facebook. [...]
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 I've spent my entire professional life as a television network publicity and corporate communications executive at such places as Fox, GSN and Lifetime TV. I get a rush dealing with live broadcasts, tight deadlines and press conferences. I think I enjoy my job so much because I love working with the press. In addition to all that, I enjoy being an industry blogger and a social media expert and leading my own consulting firm in Los Angeles.        
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I’ll going to let you in on a little secret. Secrets are a dangerous tool in your public relations tool chest any way that you look at them. When your client is keeping a secret from you – that’s deadly and when you use them in your strategy – that’s never a good thing. So my advice to all you budding publicists and those more advanced is to never go that route ever if you have the choice. For secrets, always have a way of rearing their ugly head. [...] Man, every time we turn around – it seems like some public company or public figure is apologizing. If you are skilled in crafting apologies that can be read well, but don’t have much meaning then you’ve got yourself a highly sought after career. [...] The Edwards situation I simply do not understand. I don’t know who’s handling their brands and with so much personal info publicly known thanks to Young’s book, I don’t know if they can ever rub the tarnish off the family silver so to speak. The damage has been done and there’s not one side that is looking good at this point. [...] I have been experiencing strife in every facet of my life and I want it to go away. I’ve been pondering why it seems to be following me everywhere I go and I think I’ve found the answer. Our last Election is where it all started. In all of my voting days I have never experienced a more conflicted, antagonistic and down right mean Presidential Election-the country was at each other’s throats. [...] Kudos to whoever is managing Sarah Palin’s brand. Her latest foray into becoming a Fox News analyst was brilliant for a number of reasons. She’s on her way now and getting well-paid for it too. She certainly is a lady of luck. There’s nothing rouge about her branding, it’s all calculated and they are doing an incredible job. [...] |
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